FAQ

Outline – “Key Questions to Ask About Architectural Renderings”

Intro

• Short overview of what architectural visualization is.
• Set the stage: most clients (builders, developers, architects) start with the same questions.
• This page is a guide to help them feel confident and clear before starting a project.
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Section 1: Project Scope & Goals

• What is the purpose of the renderings? (Marketing, approvals, design clarity)
• Who is the target audience? (Investors, buyers, city officials)
• What type of deliverables do you need? (Still images, animations, VR tours, watercolor illustrations)
• 
  

Section 2: Style & Quality

• What level of photorealism or artistry do you need?
• Do you prefer a stylized or marketing-ready look?
• How will the renderings fit with your brand or sales approach?
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Section 3: Budget & Turnaround

• What is your budget range?
• How many images (or minutes of animation) are required?
• What is the project timeline and how flexible is it?
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Section 4: Design Information & Files

• What drawings and files are available? (CAD, SketchUp, Revit, PDFs)
• Do you have material/color schedules, landscaping plans, or mood boards?
• Will you need help filling in design gaps?
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Section 5: Communication & Revisions

• How many review rounds are included?
• How will feedback be provided (markups, video calls)?
• What’s the process for updates if designs change mid-project?
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Section 6: Usage & Rights

• Where will the renderings be used? (Web, print, billboards, video, VR)
• Do you need licensing for unlimited use?
• Will you need different versions or aspect ratios for social media?
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Closing / Call to Action

• Encourage readers to bring these questions to their first consultation.
• Position your studio as experienced in guiding clients through each.
• Clear next step: link to Contact Page or Project Request Form.

Title:

“The First Questions to Ask About Architectural Renderings”

Body:

When you’re considering architectural renderings or visualizations for your next project, it’s normal to have questions. Whether you’re a homebuilder, developer, architect, or marketing professional, knowing what to ask at the start can save time, keep budgets on track, and make sure the visuals achieve exactly what you need.

Below is a checklist of the most important questions to think about before we begin:

1. What is the purpose of the renderings?

Are they for marketing brochures, city approvals, investor presentations, or internal design clarity? The answer helps determine the right style, detail level, and format.

2. Who is the audience?

Different audiences care about different details. Buyers may want lifestyle touches; investors may focus on scale and layout; planning boards may require accuracy above all else.

3. What type of deliverables do I need?

Options include:

• Still images (interior or exterior)
• Animated walkthroughs or flythroughs
• Virtual reality tours
• Artistic renderings such as digital watercolor

4. What style and quality fit best?

Do you want hyper-realistic imagery for sales centers, or a looser, atmospheric style for early concept design? Clarifying this keeps the creative direction aligned with your goals.

5. What is my budget and timeline?

Budgets often depend on the number of views, complexity, and style. Timelines can range from a few days for single images to several weeks for animations.

6. What information and files are available?

We typically work with CAD files, SketchUp/Revit models, and PDF plans. The more complete the design information (materials, finishes, landscaping, lighting), the smoother the process.

7. How do revisions and communication work?

Every project includes review rounds. We use marked-up drawings, notes, and video calls to make feedback easy. Clarifying revision policies up front ensures there are no surprises.

8. Where will the renderings be used?

Will they appear in print, on websites, in social media campaigns, or in large-scale displays? Knowing this helps us deliver the correct formats, sizes, and licensing.

Final Thoughts

Asking these questions early ensures your project runs smoothly and your visuals exceed expectations. At DJ Edmonston Illustration Studios, we guide clients through every step — from planning to final delivery — so the process is clear, collaborative, and efficient.

👉 Contact Us Today to discuss your project and get answers to these questions for your specific needs.

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